Hi, I'm John
Design and product leader
Over 20 years' experience driving digital transformation within complex, high-stakes digital services. Experienced scaling high performing multidisciplinary teams across design, research, and data in highly regulated environments
View my work
Selected Work
04 Projects
Creating and scaling a unified NICE Design System
Took NICE from fragmented Bootstrap codebases to a unified design system powering 30+ products — delivering a 13% efficiency gain and 32% faster load time.
Cutting time-to-answer for clinicians through end-to-end service redesign
Redesigned the CKS service — improving task efficiency by 27% and cutting time-to-answer for 400k primary care clinicians under real-time consultation pressure.
Building a high-Impact, inclusive UCD team and culture
Transformed a two-person design function into a multidisciplinary UCD team of seven — embedding research, service design, and evidence-based practice.
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Design leader with over 20 years’ experience driving digital transformation within complex, high-stakes environments. Proven track record in scaling and building high-performing multidisciplinary teams across design, research, and data, with a focus on building scalable design infrastructure (Design Systems) that balance technical feasibility with accessibility standards (WCAG 2.2).